Skip to content Skip to navigation

Rethinking Time: The Power of Multipliers (Voice & Influence Series)

Feel like you never have enough time? Stanford Business School Professor Jennifer Aaker advocates reframing your concept of time in order to achieve multiple goals at once. What Aaker calls "multipliers" are single activities that fulfill multiple commitments or goals and promote being present. It is different than multitasking, which consists of trying to do several activities at once to meet different goals. Included are further links and a downloadable discussion guide featuring exercises to help you build up your "time affluence."

Resource Type: 
Target Audience: 
All Graduate Students, Postdoctoral Scholars, Alumni, Faculty
Time Commitment: 
Learning Experience: